For the number of species within the category deemed to be of conservation concern, the amount of attention paid – particularly by the general public – to the world’s freshwater fishes is breathtakingly small. Unless a species is of interest to the sporting community or aquarist hobbyists, is introduced to a new area where it is identified as a threat to the native species or deemed a nuisance to the local humans, or its existence in a particular geographic location involves it in a legal dispute, the outcome of which could ensure or prevent a large corporation from increasing its profits, one rarely hears or reads much news pertaining to the planet’s freshwater fish species.