It began as a simple question.

It grew as a Twitter hashtag.

It eventually took physical form as a book.

It went out over the public airwaves as a national radio interview.

Recent reports say that it is being developed into a television program in Canada.

Will it become a major motion picture next? Perhaps…

Of what do I write? Well, unless you’ve been hiding under a log for the past year, you’ll likely know that I mean Does It Fart? The Definitive Field Guide to Animal Flatulence by by Nick Caruso and Dani Rabaiotti with illustrations by Ethan Kocak.

(And if you were under a log, you’ll have likely learned, as the authors explain, that millipedes do, and wood lice… well, “kinda.”)